Free Template

How to Follow Up Without Sounding Annoying

The biggest fear in sales is sounding like a pest. But there's a fine line between nagging and being a helpful professional. This template leans heavily into the latter.

Subject:

Next steps for [Project Name]?

Hi [Client Name], I'm sure you have a lot on your plate this week, so I'll keep this short. I wanted to bubble this proposal up to the top of your inbox. I know we had originally discussed a target launch date of [Date]. To hit that, we'd need to kick off the project by next Tuesday. If the timeline has shifted, that is completely fine—just let me know so I can adjust my production schedule accordingly. Best, [Your Name]

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When to use this template:

  • check_circleWhen you have a specific deadline to leverage
  • check_circleWhen you feel like you've already emailed them too much
  • check_circleTo shift the focus from 'buy my thing' to 'let's manage our schedules'

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